B the Change

B Corp: What it is and Why it Matters

Unlike traditional companies, certified B Corporations are legally required to consider the impact of their decisions on their employees, suppliers, community, consumers, and the environment. Certification by B Lab, a nonprofit organization, is attained after meeting rigorous standards of social and environmental performance. There are currently 990 certified B Corporations in 32 countries, from over 60 industries: all share one common goal, to use the power of business to solve social and environmental challenges. Visit the B Corporation website to LEARN MORE ABOUT B CORPORATIONS »

 

Why Did We Become a Certified B Corp?

Founded to support small to mid-sized farmers and independent retailers, Veritable Vegetable’s history and success speak to our commitment to high integrity relationships, quality products, minimal environmental impact and active involvement in our community.  Joining the B Corp community demonstrates our ongoing commitment to operate Veritable Vegetable based on our values, rather than the bottom line, and provides a formal assessment tool for monitoring our progress moving forward.

Veritable Vegetable is an example of a rapidly growing part of the economy—the social enterprise. By using business strategy to forward social and environment objectives, we hope to help bring about meaningful change for our community. For us, that change includes a sustainable food system where the true cost of food is understood.  VIEW OUR PROFILE AND OUR ASSESSMENT RESULTS »

In addition to our certification as a B Corporation, we are also a registered Benefit Corporation in the State of California.  This ensures the company’s legal status accurately reflects our values-driven business model. We’re excited to share our Annual Benefit Report with the community. In this report you’ll find an explanation of why we chose B-Lab’s third party assessment tool, an overview of our assessment results, and a narrative of our efforts.  VIEW OUR ANNUAL BENEFIT REPORT » 

 

What is B Lab?

B Corporations are certified by B Lab, a nonprofit organization working to build a community of socially and environmentally conscious businesses. Unlike traditional corporations, Certified B Corporations are legally required to consider the impact of their decisions on their employees, suppliers, community, consumers, and the environment.

Annual Benefit cover